What’s A System?

This is simply a “platform” where you or someone from your team interacts on a daily basis creating, sending, managing and testing things.

We need some system in place to interact with our customers, partners and team members. This is critical, if we want to have a successful online business.


Why Do We Need Systems?

Systems do the “heavy lifting” when it comes to technical complications and support issues. They simplify the experience and make life easier. Without systems, we are always going to need more people to do the job and often times we have to take more of our time to get things done.


What Systems Should I Consider To Get The Job Done?

1) WordPress – this is a free, but very powerful platform, where you can create membership sites, blogs, forums, static websites, video sharing sites and more. It has thousands of plugins that expand its functionality. You can track, test, manage and send out content with few clicks away, without having any technical knowledge and expertise. It is the best way to get started in the online world. Plus, you can add more than one users to interact to this platform and post content for you.

The video below shares some of the best plugins you can use for WordPress to optimize your business.



2) AWeber – This is another platform, but it manages, sends and tests email messages when someone subscribes to your newsletter. You can track how many people opened to read your emails, you can track individual clicks on the links within the sent email, and the successful delivery rate is close to 97%. Most email marketing platforms do not delivery successfully your emails. This service has a good reputation in the marketplace and people with big email lists are using it successfully.

There are many services out there, but this is one of the BEST, when it comes to delivery and maintenance of all emails. There’s also a free WordPress plugin that integrates AWeber to your blog, membership site or for whatever purpose you are using WordPress.

Email marketing is one of the most powerful approach you can use to build relationship with your customers and raving fans who are WAITING to buy from you. This can be achieved with Aweber, regardless of the size of the list, the delivery is very accurate and you won’t have problems getting your message across.

Another reason why you need to consider email marketing is because it creates leverage, when it comes to time management. Instead of emailing people individually, you can do it all at ones. Doing split-testing, scheduling email messages, and automatic email deliveries are just the tip of the iceberg when it comes to building a profitable business online.

If you do not have an email list of targeted audience, you should consider starting one right away, because it is one of the most powerful forms of marketing you can use, and Aweber is the SYSTEM that’s going to help you achieve that.

This service is not free. It has monthly subscription, it is relatively cheap, but you can try AWeber for $1 the first month!


3) Tube Mogul – video today is more engaging to the viewer than everything else. This is a platform that you can use to blast your videos all over the place. It allows you to send your videos automatically to various video sharing sites (other platforms) where you can get the maximum exposure with just a click of the button.

Tube Mogul also can be integrated with the majority of players on Internet, such as: JW Player, Flow Player, Kaltura, KickApps, OSMF and others. It has video metrics, where you can track the % video completion, referrers, engagement and many others.

Creating an account with Tube Mogul is free. It has paid version as well, but if you want to use the tracking system, it is completely free.

You can integrate Tube Mogul analytics system with any YouTube channel, even videos that aren’t in your account. It is the perfect opportunity, if you are just getting started with video.


The Bottom Line Is…

When you combine all those systems with Google Analytics and Google Website Optimizer, you are going to have a complete set of tools to get your business to the next level. If you use those systems and outsource some of the work, you can get far ahead from your competitors – guaranteed!

If you want to learn more about building systems and utilizing them in your business, subscribe to my email newsletter. Above this post, there’s an opt-in form, simply add your first name and email address to get started!

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